Decathlon also offers personalization and other services. Customers can make their products unique by customizing name, number or personalized logos, symbols. In order to make personalization accessible on the go without visiting a store, AR experience could be implemented in the app. Extension of the app would allow customers to use Augmented Reality to check how their selected item would look personalized in reality. Also, select font, colour, and item they want to personalize and then place an order online.